BEYFORTUS | PHASE 3 BUSINESS & FINANCIAL PLAN

Kuwait campaign • September–November 2026 • Base budgets exclude tax • Optional tax scenario below

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TOTAL CAMPAIGN COST
RADIO PLAN
TV REPORTAGE
HONORARIUM
KPA PARTICIPATION
MALL ACTIVATION
SOCIAL MEDIA
SOCIAL MEDIA INFLUENCERS
PRODUCTION & INSTALLATION MANAGEMENT

COST MIX BY PLAN

Production & InstallationSocial MediaInfluencersKPA ParticipationMall ActivationRadio PlanTV ReportageHonorarium

PLAN DETAIL

PlanActivityCostShareSource

INTERACTIVE WORKBOOK SHEETS

MODEL NOTES
Sources: original Phase 3 workbook; KPA proposal DOC-20260827-WA0094[1250819].pdf; supplied mall pricing and availability; supplied social media and influencer screenshots; requested additional fees. Influencer packages are alternatives, included only when selected. Unquoted screen advertising is excluded. Values are linked to the underlying plan tabs. Currency conversions and the planning assumptions remain unconfirmed; radio booking availability and rate validity should be reconfirmed before commitment.